Clean Water is taking-on single use products. From shopping bags, to food and beverage packaging, to plastic water bottles, our goal is to minimize the use of single use products. We engage businesses, local governments, and individual consumers in rethinking the disposable lifestyle.
The United States contains 5% of the world’s population, yet consumes about a quarter of the planet’s resources. Much of this consumption stems from our “throw away” lifestyle, whereby many products are used once and then thrown away. This started in the 1950s, when the plastics and chemical industries sold the American public on the convenience of single-use disposable items. In 2011, the average American produced 4.4 pounds of household garbage per day, twice as much as in 1960.
Last week, Berkeley’s City Council unanimously passed a resolution that will drastically reduce the amount of disposable food ware from the city's restaurants. Berkeley’s new Disposable Free Dining ordinance is a game-changing step forward in the global movement to stop plastic pollution from endangering waterways, wildlife, and communities.
Five ReThink Disposable staff and 45 students recovered a surprising amount of trash on a litter cleanup and characterization at Laney College in Oakland recently:
Our goal was to identify sources of trash on campus and help the students create a source reduction program on campus to stop litter before it starts. We also wanted to prevent litter from polluting Peralta Creek, San Lorenzo Bay, and the Pacific Ocean.